About us
A marketing team that works like part of yours.
We set up Growth Lab for owners who've had enough of reports full of impressions while the phone stays quiet. We work on the things that get people in touch.
Our story
Built around what actually brings the work in.
Most local businesses aren't short of traffic. They're short of trust, they're hard to find on the map, and their website quietly loses the visitors they already paid for.
So we fix those in order. Reviews and Business Profile first, so people pick you. Then the website, so visits turn into enquiries. Then ads and SEO, once there's something worth sending people to.
We keep the team small on purpose. You talk to the people doing the work, and you get one plan instead of four separate agencies blaming each other.
How we think
Basics before budget
Reviews and your Business Profile get sorted before we spend anything on ads. Skipping that just makes the ads cost more.
You hear the bad news too
If something isn't working, we'll tell you before you spot it yourself, along with what we're changing and when.
Things that keep working
A good website, decent rankings and a habit of asking for reviews still pay off long after a campaign stops.
The process
Audit
We go through your reviews, profile, ads, website and rankings, then put the gaps in order of what costs you most.
Plan
One roadmap covering month one, month three and month six, and what each part should bring back.
Build
Cards printed, campaigns live, profile rebuilt, pages published. Quickly, and in your branding.
Review
Monthly reporting and changes based on what the numbers say, not what we assumed in month one.